I believe I don’t really need to introduce you to TerraCycle. There is no other company producing more accessories for recumbents than the Patrick Franz’s team of devoted enthusiasts. Also the range they cover is simply impressive. I have asked Patrick few questions about their 2021 season.
How was your season in general?
Our 2021 season was stressful but good. Stress from Covid and raw material supply problems, but good because demand was strong and we made it through.
How significant was the increase in your sales?
The sales increase % was significant, but not crazy like 2020. It would have been higher without the supply problems that kept some things out of stock for long periods. Dealer sales were very strong.
What was the biggest challenge for you?
Managing so many unusual things at once. Covid procedures, remote working, supply issues, cost increases, delays- all while switching over to new production management software.
Did you implement any improvements that will help you in the post-covid times?
Yes, we brought a new machine online, streamlined our machine tooling, and have much better production management software. We are looking forward to 2022.
What do you expect from 2022?
Continued strong customer interest, but continued disruptions in supply and continued price increases in materials. We’re hoping things settle down on the supply side by summer.
Anything else you would like to tell readers?
Customer emails and feedback are incredibly inspiring.
Thank you for the interview and I wish you a great year 2022!